Bhubaneswar : 23 September 2024 ( pratyushanews ) : Millicare Industries Private Limited, a Bhubaneswar based startup, today unveiled a magnificent new water purifier in a glittering unveiling ceremony held at the Mayfair Lagoon. Developed in technology collaboration with Aclaris GmbH, Rebstein, Switzerland, this water purifier, with ClaroSwiss “Intelligent Mineral Control (IMC)” technology, removes bad minerals from water along with other Impurities while retaining healthy and essential natural minerals and achieves this without wasting any water.
Typically, RO water purifiers remove bad minerals but they also remove all good minerals, and in the process, waste a lot of water The Company has branded this product as “Milicare Celeb Series CX” This water purifier has many other advantages like “On-demand Pathogen Deactivation” using modern UVC-LED technology, that ensures “No Wait Time” unlike present day water purifiers where one must wait for quite a few seconds to receive water after switching on. The unveiling function was attended by Scientists, Doctors, Appliance Retailers, RWA Officials, Developers, Architects and Interior Designers from Odisha and other parts of the country. Federico Paterno, Asia-Pacific Director of Aclaris GmbH and Directors of Milicare answered queries of the guests and media representatives. Mr Paterno made a case for using modern technology to avoid water wastage in water-stressed countries as RO technology-based purifiers waste a lot of water and expressed confidence this new water purifier will be a pathbreaker in this direction GP Dash, Director at Milicare, said that innovation is at the core of all the products the Company is coming up with. By the end of this Financial Year Milicare, he shared, will launch two new innovations In Residential Water Purification.
